Wednesday, February 26, 2014

Copyright in the News: "Paramount Shoots Down 'Top Gun' Twitter Account"


Interesting/fun story about Twitter shutting down a Twitter account for its unauthorized sharing of screenshots of the movie "Top Gun." From Mashable
"Twitter user @555uhz decided that his love for Tom Cruise and fighter jets was best expressed by tweeting each scene of the movie, frame by frame. With each tweet, the entire plot was eventually revealed on the account's feed. Top Gun distributor Paramount Pictures issued a Digital Millennium Copyright Act (DCMA) letter to Twitter, which resulted in the account's suspension. The account, created in January, had gained more than 6,000 followers by the time it was taken down. The date and time of the suspension is unclear, but it most likely occurred within the last 24 hours."
Seems a bit drastic, no? It is just as likely that the unauthorized use of the material increased market demand for the actual movie itself, at least from a marketing perspective. What do you think? Should Twitter have complied with Paramount's request?